Thursday, July 11, 2013

MAXIME COSSOGUY DROWNING IN MY SLEEP "BEAUTY AND THE MORPHING OF A SEXUAL BEAST"

-->         "Beauty and The Morphing of a Sexual Beast”
MAXIME COSSOGUY DROWNING IN MY SLEEP SPRING 2014 Collection.
“Sauvage Sexual Beast”
   Upon looking at fashion on the surface, it’s all “Bullshit” and strictly an elitist way of us feeling better about absolutely nothing. After all, do we need 100 new dresses? We only have one body, do we need another 10 pairs of jeans, we already have enough and do we need 100 pairs of shoes? We only have two feet? These are merely extra baggage in our journey that is life.
But peeling down the layers of fashion, one quickly discovers that it might just be deeper than actually the mere possession of things. 

   I became a fashion designer by accident. I was attracted to the business for all the wrong reasons you might say. It was a sure way of meeting beautiful women of all kind and races. They would have no choice but to dealing with me since I was the designer. I know that it sound horrible but it’s been true. I was young you know. I am also here to say luckily, this phase passed very quickly.
At the beginning of my learning stages at the fashion institute I got trapped; fashion lowered me in slowly, like a black widow spider, paralyzed me with its love unexpectedly.

   Being a perfectionist I became obsessed in the doing and the making of “beautiful works” As the years were passing unnoticed by me. I learned it all. In the most karate kid like ways” WAX ON WAX OFF” I kept on getting better slowly on becoming a more complete and experienced designer. But something even more magical happened, I became completely in love with fashion and the process of designing. I felt the deepest love for it. It became my one and only love, my last breath. The passion I had for it was pure and very faithful. I loved it not because of the access it provided me to beautiful women. Which I might add is never a bad thing. But I truly loved designing and making people looking beautiful.

    At the early stages, I felt like a warrior who needed to conquer it all, neither fabrics, no sketch papers, no mannequins, nor rulers, pencils nor pens were free. They were all my slaves and were going to assisting me until I can do no more. They stood no chance; it was my mission to conquering them by making them do what ever I wanted them to. “Serviced me” In fact when I would discover the most beautiful piece of silk or a great piece of soft shinny cotton. I would touch them softly and caressing them gently while uttered under my breath. You have absolutely no idea what I am about to turn you into “I am the punishment of GOD. If you had not committed great sin, God would not have sent a punishment like me upon you” Then in a much commending and louder voice. I would say. “You will bow down and you will be beautiful”. 
 


    I would work days and nights without stop. I tell you fashion was my crack man. I needed the fix, all day and all nightlong. So designing this spring collection, I just wanted this old familiar taste of some crack again. I moved back to my old “philosophy of beauty” My designing fashion beauty philosophy is pretty simple, in fact borderline damn. Here it is. If a woman wears my cloths/ dresses or pants or jackets and I don’t feel like ripping their cloths off immediately and making deep passionate love to them, then the designs are no good. It’s back to the drawing board. Something “big” is missing, or I have to completely start all over. I need this raw sauvage passion to feeling confortable in approving my work.
   The entire spring collection’s dresses to me are just sexy, not sexy in the sense of complete nakedness but just the right touch of sexiness. A sexy kind of introverted understated beauty.
I have always been a bit chaotic in my approach to designing and art in general; but in the midst of all these chaotic actions lies a more Zen like and well taught out guy.
It should not be forgotten that I am completely dedicated to be anti mainstream and I still have and always will have the whole “ FUCK YOU” attitude and mentality towards the commercialization of fashion or any art form.
 
     I returned from overseas to New York with these few pieces of spring 2014. I needed to have a photo shoot. I sat down in my home to contemplate what to do and how to approach it?
I felt that I needed to avoid my old too familiar boring ways of doing it in the past. With big model castings and very expensive budgets and huge expensive locations. Not to mentioned the dealing, with a multitude of different prima donna characters and egos. Then it suddenly came to me, what if I do this photo shoot here in my apartment in Harlem? That could be cool I say. I called my partner in crime and best friend Gunars Elmuts to informing him of my idea, having an impromptu simple photo shoot here in my apartment. He said “cool I am down I will shoot it”. Then I called this beautiful understated natural beauty model/friend Jersey Banks.
 
   The day of the shoot Jersey Banks walked into my apartment completely without any make up of any kind; of course she was just a radiant sauvage and a natural pure beauty. She was just right. She was beautiful as ever without attracting too much attention to herself. She was completely in lined with my new dresses. This is when I realized how important designing and fashion were. She was just a dormant water of beauty waiting to erupt into a tsunami of sexiness. That was my job. My cloths had to accomplish this big mission.

   From the first dress she put on came the tittle of this piece.
“Beauty and the morphing of a sexual beast” She was completely transformed and 









“ HOT AS FUCK” dudes. I loved it way too much. The way she looked completely was in lined with my philosophy mentioned above.  The Viagra adrenaline none stop erection that I got from such beauty, told me that she was for sure the right choice. Dresses after dresses I was in pain not only by how beautiful and sexy she looked but also of how much of a cool and simple girl that she was. It was both captivating and humbling. She made me satisfy and happy at being a designer for once.

   The photo shoot was simple and went very well without any glitch. We did it only with the three of us. We were all laid back and similar in characters; with no cared or portentousness towards life or each other.  We had great fun, Gunars, Jersey and I. So the spring 2014 collection is dedicated to all natural real beautiful women. I hope to keep creating works that can morph them into deadly creatures.


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Thursday, May 2, 2013

THE ANTIDOTE TO ALL MICROWAVE DJS EVERYWHERE ARE THESE 3 DJS WHO ROCKED MAXIME COSSOGUY DROWNING IN MY SLEEP JEANS.


The real DJS of our era. It has been a diminishing art form as far as quality is concerned to say the least. The increasing popularity of this art form did not help much either. We have been having DJS popping out of no where since it has become the latest trend. It is always annoying to me to meeting some "YOUNG HOT GIRL"  one day dancing to a silly popular top 40 songs pretending to understanding the beats. Meeting the same girl next week to finding out that she is now the house DJ. It is clear that happens because of her looks. Usually these girls or guys know nothing of the art form. They would never know how to spin vinyl or the true working of a crowd. Just playing top 40's and call it a day. These people are somewhat similar to the wanna be fashion designers of my business. So I do understand when my boys are frustrated and want to leave the DJ business.

It is still sad I tell you because my boys are the real " SHIT" man, These guys have put in the work and they do not do it to follow a trend. They do it because of the love that they have for moving a crowd and playing their music, making and producing "phat" beats.
I have three such real DJS who are the antidote for all microwaves DJS all over:
GUNARS ELMUTS,  STUART BRAUNSTEIN  and  MATEO DIFONTAINE

STU BRANSTEEN a character and a monument of the New York night life landscape. Stu does not just move to the sound of his own drum beats; he completely destroys the drum and creates beats from absolutely no where. He was the first DJ that I would go out my way to hear perform and it wasn't because I needed to pick up some girls. The dude had skill and attitude to match. He is the kind of DJ that constantly improvising while playing. He takes the music where he feels the night should go. So I loved Stu's stylo from the start.

I remember long ago one very rainy and moist night at the old "club Marquee" On the upstairs VIP lounge. I truly was not feeling great that day but since my boy was playing I decided to get upstairs to chill. Suddenly as I got up there to see Stu, I was transported to a new universe; everyone was jumping, sweaty and screaming having so much fun with no care in the world.

Songs after songs Stu captured all of us. It is so difficult to explain and described verbally what Stu did that night. but it was magical. One can only be able to do such thing with a great deal of skill and understanding of both music and people. We were all Stu's poppets that night and yes we were sort of his bitches. He had us all captured.
Around four o'clock when it was time to go home no one wanted to leave. We were all outside in rage wanting to continue the night. Yes Stu ended up taking all of us to a basement in the Lower East Side for an after party until morning. Yes this is the kind of night that you always remember and it was all because of Stu's DJ skill to turning a rainy moist night into a full sunny shinny day. We did partied until noon the next day. I am happy and blessed to see him rocking my jeans.

GUNARS ELMUTS one of my best friends for sure, my wing man, my confident.
He is the only dude that I know that can deal with all kind of people and manage to keeping his sanity, integrity, respect and self control. He has managed to keeping his feet in both sides of life. Wild enough to be cool and conservative and intelligent enough to be taken seriously.

I do not go out much nowadays due to me wanting to focus more on my career; but at one point I was a club kid. There could never have been a new club where you would not see my ugly face. I guess at that time that's what was cool to me. So nowadays Gunars is the only one that I go out of my way to see and hear plays. It is always dangerous for me going to hear Gunars because I can guarantee you that I am going to make a fool of myself somehow. Gunars is the kind of DJ that makes you feel that he is playing the songs just for you. It is as if he is using your own IPad playing from your favorite lists. The selections are always just right. I can walk into a club acting all cool, looking gangster like. Just barely bopping my head but at one point I will always loose control and dance like a fool and my moves all crazy and I don't care.



He invited me just recently to Tammany Hall to hear him play and see our friend Sean's new spot. Casually I went acting all cool as usual. I entered the place bopping my head slowly to the beat. There were a few hot girls there so I was very serious in my demeanor. Everyone was talking and not paying much attention.
First he hit me with some cool Chris Cornell, I had no idea when I got in the middle of the dance floor with my eyes closed going completely crazy, then to make matters worst he hit me with some Rage Against the machine. Now I was completely nuts and needed to be arrested. Then he continued to "FUCK" with me by hitting me with Jimi Hendrix that was the end of it. My dancing was so wild and out there, I had all the girls around me trying to feel the same dancing passion that I was feeling and it was a crazy scene man.
Yeah his technical skill is superb and his knowledge of rock and music is the medicine that is guarantee to making you feeling better. He has put a great deal of work in Djing and you have to respect that.
I am also happy to say that Gunars only rocked my cloths anytime you see him you will find him looking cool as ever rocking one of my rocked skinny pieces. He is the real deal yo.



MATEO DIFONTAINE my man. A real laid back character. He has been Djing for a very long time. He goes back to the days of Run and Beasty boys and all that good stuff. He has acquired a great deal of skill and has gold and platinum records to show for it. I met Mateo about three years ago. I went to see him play a few months back at #8 to my surprised he was rocking vinyl that night, scratching and doing his thing. I was so impressed knowing fully well that nowadays none of these microwave djs can do such thing. It was also clear to me that most people that were there did not pay attention to him playing vinyl as if they did not understand what was going on. I did and a few others did. He rocked that night in a big way anyways. He had everyone going wild. The vinyl touch was just right. I guess he does that just to keeping it real. This is true skill and I respect it a great deal.The girls were moving and yelling screaming loving what he was playing. I witnessed many people approaching him giving him much props for his playing.



Two weeks ago I went with Gunars to see Mateo play at PHD. It was a model crowd that night so needless to say many hot girls. Mateo had them all captured. He knew exactly what to play. He rocked some old school hip hop. From PUBLIC ENEMY to KRS ONE. RUN DMC to BEASTY BOYS. I was in heaven because he was playing songs from my era and these guys he played I grew up listening to. Before the night was over the dj booth was filled with hot girls trying to taste the Mateo's flavor.
He is a smooth operator and a skill one at that. His passion for his music remains untouched and unaffected even though the business has changed. I love that Mateo plays with lots on integrity and will not compromised in his ways. I am happy to say that he is also rocking my jeans and you may see him rocking one at his next gig.




I respect all these three dudes, keeping the art of djing true and real. I am happy to call them all friends  and I am more than grateful that they all wear my jeans. These are the kind of people that I want to sponsor with my line of clothing.
Maxime Cossoguy (Drowning In My Sleep) We will always support true passion and deep respect for real art.




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Thursday, April 18, 2013

MAXIME COSSOGUY. Twenty Five Variations On a Theme Of Fashion.

MAXIME COSSOGUY DROWNING IN MY SLEEP. Twenty five variations on a theme of fashion. It has been very clear that I have chosen a path less traveled and I refused to compromising nor changing my route. 
Trying always to pushing myself to different heights. Reinventing one self to coming up with something new and interesting. I have also realized that no matter how far that I have come with my art. I am merely making a variation of my true style. 

My search for meaning through beauty becomes more important to me as mediocrities and art mongering uglified our life. Through my repetitiveness and slight variations, I try draping some beauty onto this world. So I offer you a few variations on the themes of my life. " LOVE, MUSIC, PASSION, and FASHION".








This is my vegan best friend below Gunars rocking my leather like sexy pants. Looking cool as ever. All of the jackets and Leather like styles in the collection are inspired by him. I have been making real leather pieces for years. Through his passion as a vegan, I have learned to designing styles that would be void of animal cruelty. These leather like styles look like leather but are not and feel even better.
Mandy rocking the sexy leather like pencil skirt. Yes it does work fine.



People feast your eyes onto extreme passion in story telling by my friend Sean while rocking the leather like Gunars inspired jacket. Chilling in my apartment in Harlem New York.










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